Mijn Mondiale Mening
To target the market of young people in Stockholm, McDonald’s created an interactive outdoor game with mobile phones called Pick N’ Play. If you were passing by with a mobile phone, you could use it a controller for a paddle game on their billboard. Players who lasted 30 seconds won a coupon for a free …
Lees verder “The Interactive Billboard of McDonald’s Pick N’ Play”
Battle of the App Stores! Place your bets now! Unlike the walled garden of Apple, Android seems to be taking an whole other direction. Will this serve to benefit the platform, or end up fragmenting it even more?
From 2009 to 2010 saw the Android market grow by 861,5%. On the other hand, their revenue is still nowhere compared to the Apple app store. Does this mean iPeople buy more?
Here are the first 2 Facebook phones. Facebook is gambling big with this. Personally, I think they look horrible. That little button might just as well be a sticker. What do you think?
Google is on the move. This time it’s heading towards Foursquare and Gowalla. Latitude, which was silent for a while, now comes with automatic check-ins. A nice feature to have, but will this be enough to make them a real competitor? We all know Google has problems with ‘social’.
Everyone who buys a mobile telephone in the UK will be forced to register their identity on a national database, under government plans to extend massively the powers of state surveillance. Phone buyers would have to present a passport or other official form of identification at the point of purchase.
